Magister Commercii - MCom (IM) (Information Management)
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Browsing by Subject "Big data"
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Item Big data analytics capabilities and the organisational performance of South African retailers(University of the Western Cape, 2022) Hollong, Diana Welbotha; van den Berg, CarolienBig data analytics is becoming a real source of competitive advantage and growth as it helps organisations to have a better understanding of their insights. Recent studies have identified the resources needed to build a big data analytics capability (BDAC) and examined their relationship with firm performance. Building on this, the study attempts to examine the relationship between BDAC and the organisational performance of South African retailers. The study was guided by three main objectives: To empirically determine the impact of big data analytics tangible capabilities (BDATC) on the organisational performance (OP) of South African retailers, to empirically determine the impact of big data analytics human capabilities (BDAHC) on the organisational performance (OP) of South African retailers and to empirically determine the impact of big data analytics intangible capabilities (BDAIC) on the organisational performance (OP) of South African retailers.Item Understanding the factors that influence the adoption of Big Data at a government department in the Western Cape(University of the Western Cape, 2022) Bruintjies, Andre; Njenga, JamesBig Data, henceforth (BD), enables governments to produce and accumulate huge amounts of structured and unstructured data through their everyday activities. Due to the types of data produced and the volume, velocity and complexity of the data, government organisations need to find innovative ways to analyse it. Government organisations have since realised the potential to derive value from BD and, therefore, a need to adopt BD into their data activities. Currently, South African governmental organisations have not fully committed to adopting BD because they are unsure if they are adequately equipped, and additional empirical research is required to understand the salient factors that influence BD adoption.