The impact of action strategies on the success of sme's in a South African context
No Thumbnail Available
Date
2003
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
University of the Western Cape
Abstract
The focus of this mini-thesis is on the exploration of the connection
between two dimensions of action strategies namely planning strategies
and entrepreneurial orientation on the success according to the GiessenAmsterdan1
Model of Entrepreneurial Success. It is argued that although
the traditional factors ( example, access to capital and markets) relating to
failure are taken into account, this approach offers another perspective.
Description
Keywords
Planning strategies, Entrepreneurial orientation, Direct influence, SME environment, South Africa