A Connotative Turn for Pictorial Semiotics: The Cultural Semiotics of Goran Sonesson

dc.contributor.advisorHunter, Eva
dc.contributor.authorPaulsen, Amanda
dc.date.accessioned2022-10-14T07:57:28Z
dc.date.accessioned2024-10-30T08:52:12Z
dc.date.available2022-10-14T07:57:28Z
dc.date.available2024-10-30T08:52:12Z
dc.date.issued2000
dc.descriptionMagister Artium - MAen_US
dc.description.abstractGoran Sonesson provides a departure point from the work of Roland Barthes in the pictorial semiotic studies. He questions the theoretical and methodological assumptions underlying the Barthesian model. We compare Sonesson's model to results gathered from the iconic analysis of a selected photograph taken from a women's magazine (see Figure 1 above), and conclude that there is little to suggest an analysis of a pictures iconic content will convey its intended message. However, there is some indication that when the conventions or codes operating within a culture are known, the mechanisms responsible for the production of meaning in the visual medium become more The art historian Erwin Panofsky (1892-1968) was a pioneer and leading exponent of iconographical studies. According to Panofsky, iconography is "that branch of the history of art which concerns itself with the subject matter or meaning of works of art, as opposed to their form" (Panofsky 1978: 51). An important distinction made by Panofsky is that between iconography as the study of subject matter and iconology as the study of meaning. Using the example of "doffing one's hat", Panofsky shows that two meanings can be appended to this common gesture. While the act of raising one's hat indicates a polite gesture, it originated from the practice of medieval knights where the removal of one's helmet indicated peaceful intent. Panofsky goes on to say: "To understand (the significance) of the gentleman's actions I must not only be familiar with the practical world of object and events, but also with the more-than-practical world of customs and cultural traditions peculiar to a certain civilisation." (ibid.: 51-3).transparent.en_US
dc.identifier.urihttps://hdl.handle.net/10566/16452
dc.language.isoenen_US
dc.publisherUniversity of the Western Capeen_US
dc.rights.holderUniversity of the Western Capeen_US
dc.subjectPictorial Semioticsen_US
dc.subjectRoland Barthesen_US
dc.subjectGoran Sonessonen_US
dc.subjectIconicityen_US
dc.subjectConventionen_US
dc.subjectEcological Semioticsen_US
dc.subjectCultural Semioticsen_US
dc.subjectTartu Schoolen_US
dc.subjectNew Zealand Woman's Weeklyen_US
dc.subjectIconic Analysisen_US
dc.subjectPlastic Analysisen_US
dc.titleA Connotative Turn for Pictorial Semiotics: The Cultural Semiotics of Goran Sonessonen_US

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