Fighting HIV/AIDS through popular Zambian music

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dc.contributor.authorBanda, Felix
dc.contributor.authorMambwe, Kelvin
dc.date.accessioned04/04/2017 12:11
dc.date.available04/04/2017 12:11
dc.date.issued2013
dc.description.abstractThis paper explores how HIV/AIDS education messages are transmitted through popular Zambian music lyrics. The focus is on the recontextualisation of lived experiences and Zambian cultural practices in the fight against HIV/AIDS. Using multimodal discourse analysis, the paper uses Zambian popular music lyrics to show how Zambian musicians deliberately blend languages, socio-cultural artefacts and knowledge into a hybrid of 'infotainment' in the fight against HIV/AIDS. The paper concludes that although male dominance is still prevalent, choices regarding sex and discussions on sexual matters are no longer a preserve for the men, and that musicians are able to use language to reframe dominant cultural practices and taboos in the process of disseminating HIV/AIDS messages. This has produced altered social conditions, which sometimes distort the intended messages, but allow musicians to operate without fear of government censorship boards or running foul of cultural taboos.en_US
dc.description.accreditationDHETen_US
dc.identifier.citationBanda, F. & Mambwe, K. (2013). Fighting HIV/AIDS through popular Zambian music. Muziki: Journal of Music Research in Africa, 10(1): 1-12en_US
dc.identifier.issn1812-5980
dc.identifier.urihttps://hdl.handle.net/10566/2727
dc.identifier.urihttp://dx.doi.org/10.1080/18125980.2013.852738
dc.language.isoenen_US
dc.privacy.showsubmitterFALSE
dc.publisherRoutledgeen_US
dc.rightsThis the post-print version of the article published online at: http://dx.doi.org/10.1080/18125980.2013.852738
dc.status.ispeerreviewedTRUE
dc.subjectZambiaen_US
dc.subjectPopular musicen_US
dc.subjectHIV/AIDSen_US
dc.subjectMultimodalityen_US
dc.subjectTabooen_US
dc.subjectGenderen_US
dc.titleFighting HIV/AIDS through popular Zambian musicen_US
dc.typeArticleen_US

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