Masizana, FikiswaSalubi, Oghenere G.2023-06-192023-06-192022Masizana, F., & Salubi, O. G.( 2022). Use of social media as a marketing and information provision tool by the City of Cape Town Libraries. South African Journal of Information Management, 4(1), a1513. https://doi.org/10.4102/sajim.v24i1.15131560-683Xhttps://doi.org/10.4102/sajim.v24i1.1513https://hdl.handle.net/10566/9111Social media use by libraries has facilitated communication and marketing of services to user communities. The City of Cape Town Libraries adopted social media usage in the 2015�2016 financial year. This study is set out to assess librarians� perception and response to the implementation and adoption of social media for library services. The research sought to appraise the City of Cape Town public librarians� experiences of social media use in the provision of information services, evaluate librarians� perceptions of social media use for information provision services and recommend ways in which social media information services provision can be improved upon.enSocial mediaPublic librariesMarketingTechnologyCape TownArticle